Active Conversion is a comprehensive, web-based, sales intelligence and marketing application.. The solution lets you easily qualify website visitors so you can cherry pick the hot leads from the tire kickers.

Then it  automatically assigns these hot leads to your sales team based on geographic location or other metrics (such as industry.) It can also cycle through not-so-hot prospects and pass them through an email nurturing system.

It also does Other cool features include the email nurturing system and integration into Google Adwords for PPC campaign management.

For a full review, see our July 16 newsletter.

How to use it:

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Learn which companies and prospects have visited your site, their click-stream path, how long they stayed, and number of page views.

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Automatically assign leads based on geographic territory, trigger-events and other categories.

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Automatically score and route leads based on qualification settings you define.

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To conduct a webinar without prospects having to log-in or sign-up