MyWay Reach is a web-based social networking service for business users to connect and trade leads with each other.

Each member of MyWay Reach imports their contacts into their very own secure ‘vault’.  No one has access to them.

However, others can search for and anonymously trade contacts with your consent.  You set your preferences to disallow trades with members from specific companies or industries to ensure you’re not helping the competition.

Your identity is never revealed nor are your trading partners’.  For a full review see the Smart Selling Tools June 4 Issue.

How to use it:

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To find unlimited, new, qualified leads

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Use it as a web based contact manager

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To get background or profile information before you call

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To break into new accounts quickly

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Use it to follow your contacts’ Twitter feeds